Drinking tea in the U.S.

Traditional market-loose leaf tea drinkers in the United States limited.
Although loose leaf tea was very popular during the colonial period, consumption of loose leaf tea gradually changed and recently the American market for tea has been generally confined to iced tea and tea bags.

leaf loose tea was introduced in Europe, America, at the same time the introduction. Already in 1650 the DutchStuyvesant traders were active in the tea trade and Peter, as the first governor of the colony of New York, brought the first tea to New York. leaf loose tea was so popular in colonial New York, once the small settlement consumed more loose leaf tea in England. This popularity was also evident in other colonies.

Gradually, however, has changed the American tea market. America has only two contributions to the world of teaThe form of iced tea and the tea bag and both were invented in the early 1900s. Currently% of tea consumed in the U.S. 80 iced tea and the remaining 20% of tea consumption, most of the tea consumed in the form of grants.

There is a growing revival in demand for loose leaf tea in the United States, however, the experience led to greater awareness of health benefits and quality of loose tea leaves. As demand increases, opportunities arise for new entrepreneurs, will market and sell a lot of tea-leaf.

The total number of herbal teas, bulk products and the annual volume and value levels in the United States have reached levels. In fact, the levels of sales of loose leaf tea sold in the U.S. in 2003 reached almost 1.1 billion U.S. dollars, an increase of 15% of the total volume of retail sales in 2002 has sold a. Total sales of all types of tea - conventional and> Specialities - the products sold in the first U.S. $ 5100000000 in 2003 with almost all the growth in volume and value is derived from the value-added tea, loose leaf.

The 5th edition of "Tea is" Hot "Report," which is published annually by Sage Group International, Seattle, WA tea sales forecast to reach 10 billion U.S. dollars by 2010. This conclusion is based largely on tea, the estimated needs of the American "baby boomers", which embrace the increasingly loose-leaftheir main drink daily. In 1990, sales of all conventional and specialty teas in the United States each year, a total of less than a billionth of a dollar

For most of the past five years-to-drink tea products and packaged as a conventional tea "or have experienced declining sales in a flat face of increasing" cannibalization "of the category of" New Age "coffee and lemonade, while most loose-leaf tea categoriesdouble-digit growth, especially in the U.S. natural foods supermarkets. The annual revenue growth of 15% or more was common to many lines of loose tea leaves between 2000 and 2004, particularly those with organic certification, chai, green tea and functional drinks.

The decisive factor in this rapid growth and demand is quality. Loose tea leaves is all about quality and only those companies that grow tea maintaining consistent product qualitytogether with the market.